Why Starters.io?  

It’s straight from one of the greatest business books of our generation, Rework by Jason Fried, David Heinemeier Hansson

“Let’s retire the term entrepreneur. It’s outdated and loaded with baggage. It smells like a members-only club. Everyone should be encouraged to start his own business, and not some rate breed that self-identifies as entrepreneurs.

 

There’s a new group of people out there starting business. They’re turning profits yet never think of themselves as entrepreneurs. A lot of them done even think of themselves as business owners. They are just doing what they love on their own terms and getting paid for it.

 

So let’s replace the fancy-sounding worth with something a bit more down-to-earth. Instead of entrepreneurs, let’s call them starters. Anyone who creates new business is a starter. You don’t need an MBA, a certificate, a fancy suit, a briefcase, or an above-average, tolerance for risk. You just need an idea, a touch of confidence, and a push to get you started.”

Todd Dickerson

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